As a candlemaker, you know the importance of beautiful custom labels for your candles. The overall packaging, especially the label, is the first thing potential customers see when they look at your product. It’s an opportunity to set the tone for the rest of their experience with your brand. And it is the place where you can convey important information about your product, as well as any safety information.
But what makes a great custom label? What exactly should go on it? In this article, we’ll cover all of these topics and more. We’ll also give tips on creating the perfect custom label for your candles.
Your branding should be consistent across every element of your product line: from packaging to labels to scents—everything should work together to create a cohesive brand identity. When someone picks up one of your candles, they’ll feel like they’re getting a package deal—one where everything works together perfectly.
So, what exactly should you include on your custom candle label? Here are some key elements:
There is no question that the first thing customers will see when they look at your product is your logo, which should communicate to them what kind of product they’re holding. Your logo and company name should be appealing and make people want to pick up your product and smell it.
Your brand’s story should also be present and tell customers about your company to help them understand the type of product they’re holding in their hands and why they should choose it over other candles on the market.
Your candle’s scent should also feature on your label, as well as its ingredients. Both are important because customers want to know what they’re buying, especially if they could have allergic reactions to certain scents or ingredients. If you’re using natural ingredients, then make sure that’s clear on the label.
Finally, mention your candle’s burn time on the label to help customers see how long their purchase will last and how soon in the future they may want to buy again.
Your customer’s safety is your top priority and communicating this information will also build trust with your customers. The label should warn that the candle should be burned within sight and never left unattended. It should also alert users to keep the candle away from children and pets and any flammable materials.
The label should also include any relevant warnings about the candle’s ingredients. For example, if you use a scented oil that can irritate some people’s skin or noses, then make sure it’s clear on the label. This information protects both your customers and your brand. It helps keep customers who may be sensitive to your products from purchasing them in the first place and then leaving a negative review or returning your product.
The material and type of adhesive used to attach the label to a candle can significantly affect how long your candle labels last. Candle labels made with wax-based materials tend to melt when exposed to the heat of a flame. These adhesives can cause the label to fall off the candle early and ruin your product’s aesthetic appeal. Polyester is the best material for candle labels, which can withstand high temperatures without melting or falling off prematurely.
It is also important to consider what type of adhesive you use on your labels; many adhesives are not designed for use with candles and will not last as long as they should. However, some adhesives work well with candles, such as hot melt glue or polyvinyl acetate (PVA).
We pride ourselves on providing only the highest quality custom labels to our customers, and with such a diverse selection of styles, colors, sizes, and shapes, you’re sure to find something that meets all your needs! In addition:
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